HH Global Commended for Helping Co-op and Nisa Achieve Their Sustainability Goals

Author: Kevin Dunckley




7 February 2022

HH Global has once again been recognized for our efforts in enabling our clients to further their sustainability and ESG goals and lessen their impact on the planet.

The Co-operative Group are one of the UK’s largest grocery retailers, and one of our top ten UK clients. Through using the latest technology and assessing the environmental viability of our procurement model, from suppliers to materials, we have been able to successfully innovate the Co-op and subsidiary company Nisa’s sustainability strategies across the board.

In 2021, our changes to the production of Nisa’s main marketing leaflet have prevented 175 tons of paper from going to waste. We have also standardized these leaflets, by producing them on the same certified sustainable paper used for their magazines and POS material. This means that the paper used across their major marketing channels has been harvested in a responsible and sustainable manner.

The changes we have made to Nisa’s leaflet production have also saved 1,592 tones of carbon emissions, the equivalent of around 338 cars per year. It has also rescued nearly 20 million liters of water, enough to fill 7.9 Olympic-sized swimming pools, and 3,250 trees, which would cover roughly 1.65 football pitches!

Through similar strategic changes to the print production process used for Co-op’s Local marketing team in January 2021, we have saved a further 6.473 million litres of water (the equivalent to 2.589 Olympic swimming pools) and 896.7 tonnes of carbon (the equivalent to removing around 190 cars from the road), in a year.

All savings are captured through our Environment Impact and Savings Calculator and reported to the client via dashboards, giving them direct access to track and monitor their past and current environmental performance.

To read more about our market-leading dedication to sustainability and reducing carbon and cost for Nisa please click here.


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